PCs and
smartphones have pushed mainframes to the brink of extinction on Earth, and yet
mainframes still thrive in space.
Most
every satellite in orbit is a floating dinosaur - a bloated, one-off, expensive,
often militarized, monolithic relic of the mainframe era. The opportunity for
entrepreneurs today is to launch modern computer networks into space, disrupting
our aging infrastructure with an Internet of microsats.
Credit DeviantArt.com |
So
why has it taken so long for modern computing to reach space? Gravity. It’s
hard to launch things. Governments have the money and patience to do it, as do
large cable and telecom corporations. These players are slow to innovate, and
large satellites have met their basic needs around science, defense, and
communications, albeit at very high costs.
That’s
changing: several IT trends have come
together to herald the extinction of these orbiting pterodactyls:
- Moore’s law has reached the point where a single rocket launch can be amortized across dozens of tiny satellites, and the replacement cost is so low that we needn’t burden our missions with triple redundancies and a decade of testing
- Global computing clouds make it easy to deploy ground stations; and
- Advances in Big Data enable us to process the torrential flows of information we get from distributed networks
These
trends have reduced the cost of a single aerospace mission from a billion
dollars down to a hundred million just as the early-stage VC community amassed
enough capital to undertake projects of this scope. And now that a handful of
venture-backed startups like SpaceX and Skybox are demonstrating success, the
number of aerospace business plans circulating through Sand Hill Road has
climbed faster than a Falcon 9.
With
each successful startup, progress accelerates and synergies emerge. As SpaceX makes
launches cheaper, it opens the frontier to more entrepreneurs. Pioneers like
Skybox and Planet Labs have to build end-to-end solutions for their markets,
including everything from satellite buses to big data search algorithms; but
there will soon evolve an ecosystem of vendors who specialize in launch
mechanisms, cubesats, sensors, inter-sat communications, analytics, and
software applications.
So
who are the customers for a space-based Internet? At first, aerospace startups
will disrupt two large markets:
·
Scientific exploration of
space. In the past, costly scientific missions such
as Apollo ($355 million in 1966), ISS ($3 billion/year), Hubble ($10 billion),
and Cassini ($3.3 billion) were designed and built by government agencies. Expect
startups to disrupt this market with innovations in rocketry, robotics, optics,
cloud computing, space suits, renewable energy, and more.
·
Communications. Government defense
agencies spend considerable sums on communications to serve their space-based
weapon systems and intelligence bureaus. Media and cable companies also
commission satellites to serve their consumers. Microsat networks of radios will
supply these customers more cheaply and reliably.
While
spatial avionics improve with Moore’s Law, certainly some payloads, like
telescopes and robots, cannot be miniaturized beyond the constraints of
physics. But even these missions will benefit from the cheap, rapid testing
available on a nanosatellite. Just as
programmers today can build entire software companies using a free A.W.S.
account and the open source LAMP stack, space-faring entrepreneurs can now
explore myriads of new business models by launching $1,000 cubesats out of ISS.
In
addition to disrupting existing markets, microsat networks in space will enable
a new and important capability: Planetary Awareness. When we surround
our planet with sensors across the frequency spectrum, we will have access to
data that opens up new markets. Today, we have sensors across our landmasses,
but adding sensors in space, the ocean, and the atmosphere will illuminate both
natural phenomena and human logistics.
Planetary
Awareness will enable many capabilities of high
social value:
o Aviation and maritime
safety: The need for tracking and communicating with aircraft and ships is in
the public eye today following the loss of flight MH370.
o Nature surveillance: Predict
and monitor weather, global warming, natural disasters, and the risk of meteor
damage (as pioneered by the B612 Foundation).
o Global journalism: Expose
protests, genocides, and other state-censored events.
Planetary
Awareness will also open new markets of high
economic value, which are much more likely to drive the success of
aerospace startups:
o Finding natural resources: Minerals
and fuel sources abound upon the ocean floor (as discovered by Liquid Robotics’
fleet of WaveGliders) and near-Earth asteroids (as Planetary Resources promises
to find using cheap microsats).
o Financial services: Tracking
human activity and commerce (e.g. the proverbial counting of cars in parking
lots) yields valuable data to merchants, logistics providers and investors.
o Military and geopolitical
intelligence: Governments already purchase imagery for this use, but visibility
will greatly expand from more frequent flyovers, video, radio surveillance, and
automated analytics.
Geospatial
imaging attracts many startups because it is already a robust and underserved
market, but the opportunity to enable planetary awareness is much broader. Dan Berkenstock didn’t start Skybox Imaging
just to sell images and video: he had a more profound vision for the impact
that startups can have on the aerospace industry. His mission attracted co-founders from
Stanford and NASA, his CEO Tom Ingersoll from Universal Space, aerospace
legends like Joe Rothenberg who led the Hubble repair as well as other star
engineers and investors. And now Skybox is proving that they, along with SpaceX
and other nimble startups, will displace dinosaurs in space with data services
driven by constellations of smart microsats.
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